The quality of your subscriber list is not rooted in the number of emails in your database –it’s only as valuable as the quality of subscribers you have.
This week, we went live with 3dcart version 6.6. The rollout is part of our continued strategy to bring our customers rapid innovation through agile software development.
Generally, online shoppers prefer a more intimate shopping setting, with no checkout lines and no pushy salespeople. But that doesn’t mean online shoppers don’t want or appreciate a personalized touch from their online retailer. In fact, almost[...]
Think of personalization in terms of the ABC impact:
All your customers
Because they want you to know and engage them
Customer happiness will cause conversion to increase (and your topline revenue)
Let’s break it down:
Email still ranks as the most effective inbound marketing channel, converting higher than both search and social. Monetate's infographic, featured below, depicts just how much more effective email is than its inbound brethren - ranking highest[...]
Email marketing is an essential element in eCommerce marketing and but has never been called easy. And one of the most important parts of a successful email campaign is the 'call to action' - the message that drives readers to the response you[...]
Lets face it customer acquisition is hard and most likely expensive. Of course new customers are important, but what your store really needs is sales - no matter the source. Reaching out to your existing customers is THE way to raising your[...]