Email Marketing

Email Marketing

10 Best Practices for Effective Email Marketing

We have experienced a tremendous increase in all the fields of digitalization, from social media platforms to email marketing. In the same vein, a lot of companies are seeking the best solutions that will help them to build their brand and engage[...]

Email Marketing, Starting a Business

8 Great Free Email Providers for Your Business

Email is vital for business. Even if you don't rely on email to communicate inside the office, it's your primary means of communication with your customers. Order status updates, back-in-stock notifications, shipping updates and more are all most[...]

Email Marketing

Why Hyper-Personalization in Emails Matters for Your E-commerce Business

The consumers today are not only well informed, but also have a smart buying approach. Instead of putting their trust solely on brands, they actively research and make their buying decisions through extensive feedback, reviews and user-generated[...]

Email Marketing

How to Segment Your Customers to Improve Email Campaigns Performance

Do you segment your email lists? If you’re like a lot of ecommerce business owners, you might think it’s unnecessary. Your email subscribers are all customers, and they all want the same things, right?

Let’s take a step back and talk about what[...]

Email Marketing

3 Email Campaigns to Generate Repeat Business

New customers are great.

You love to see your shop reach new people and expand your customer base. But those wonderful people are expensive – to make the most of your marketing efforts, you need to keep them around for the long haul.

About 65% of[...]

Email Marketing

3 Abandoned Cart Emails to Help You Recover Lost Sales

If you own an online store, you’ve spent a fair amount of time worrying about cart abandonment. Abandonment happens on every ecommerce website, but that doesn’t make it any easier to swallow.

Most online store owners want to know one thing: why? [...]

Email Marketing, eCommerce Marketing

Email Marketing Automation: Are You Missing Out?

Marketing automation – heard of it? Over the last few years, software built to automate marketing has sprung up everywhere, and email marketing isn’t left in the dust.

The main selling point behind email automation is that it enables marketers to[...]

Email Marketing

3 Email Marketing Templates to Convert New Customers

Where do your new customers come from? Facebook ads? Google search results? Thin air?

Time and again, studies show that email marketing is the most effective channel for customer acquisition. Reports estimate 44% of all consumers made a purchase[...]

Email Marketing

18 Email List Segmentation Ideas to Boost Sales

It is getting tough to generate ecommerce sales because your buyers have a lot of options to choose from. Generating more sales is the top priority of 71% companies.

While there are several ways to boost ecommerce sales, nothing beats email[...]

Email Marketing

How to Create E-Commerce Emails That Actually Work

Email marketing is the backbone of the e-commerce industry. Moreover, e-commerce email marketing is a fine balance of triggered and automated emails. No sooner does a customer register on your e-commerce site than they receive a welcome email.[...]

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