eCommerce Marketing

eCommerce Marketing | 7 min read

How to Increase eCommerce Conversions with Video Marketing

From traditional TV commercials of the 1970s to today’s YouTube, video has turned into a staple of our everyday lives. Not only is it a convenient way for customers to consume content, but video marketing also offers businesses an amazing shareable medium to reach their target audience.

According to Inc, about 90% of people find videos helpful when deciding to make purchases and almost 64% of users are more likely to buy a product after viewing a video.

A new study researched by Cisco[...]

eCommerce Marketing | 9 min read

How to Use Referral Marketing to Boost Your Sales & Sharing

Referral marketing is huge. No question about it.

The trick is to turn the happiest buyers into convincing cheerleaders of your business. And if a research report by the University of Pennsylvania’s Wharton School is anything to go by, the resultant referrals are not only easier to convert, but they’ll also proceed to spend more than regular customers leads.

In the end, referred customers outshine their non-referred counterparts by 16% when it comes to the average lifetime value. Plus, the[...]

eCommerce Marketing | 8 min read

5 Sure-Fire Ways to Build A Strong Ecommerce Brand

Do you know what Rolex and Starbucks have in common? Or Mercedes Benz and Apple?

Ingenious products aside, these are some of the most renowned and globally recognized brands in the world that most people want to engage with. 

Not businesses, but brands.

These brands invoke a sense of strong emotion and passion in their engagements and interactions that drives people to want to be associated with them.

This is branding – a strong intangible force that moves people. Being a brand is what has[...]

eCommerce Marketing | 7 min read

10 Ways to Increase Sales Using Marketing Automation

When you start growing your business and reach a point where it expands rapidly, it will become difficult to manage and sustain customer relationships. Marketing automation can help you connect with your prospects through customized content that will aid you in turning them into loyal customers.

There are many phases in a sales funnel through which you build your brand image using well-structured marketing campaigns. The next step is to start generating leads by offering incentives to your[...]

eCommerce Marketing | 7 min read

Top 7 Proven Ways to Increase Your Affiliate Product Sales as a Beginner

Hands down, affiliate marketing is the BEST way to earn passive income; it’s become the #1 way to earn money online for most bloggers.

If you’re a beginner and struggling to increase your affiliate product sales, this post is exclusively for you, where you’ll discover some of the proven ways to increase your sales in 2019 and beyond.

eCommerce Marketing | 6 min read

eCommerce Metrics that Matter: Advertising, Storefront and Shipping

Ecommerce brands have been using data to drive sales, reach new audiences and upsell like crazy for nearly two decades.

Now that it’s nearly 2020, every eCommerce brand should be using key metrics in three areas to build out success: advertising, storefront and shipping.

Emma Miller, Senior Editor at Bizzmark, calls metrics the “one thing that can make or break your online presence.” She goes on: “To succeed in the competitive online market, you need to set measurable goals, choose the[...]

eCommerce Marketing | 6 min read

7 eCommerce Marketing Mistakes to Avoid

You’ve worked hard to build your online store. Now, it’s time to build your eCommerce marketing plan to prepare for launch.

Since you’re competing against millions of eCommerce sites, you need to stand out. As you map out your strategy, here’s a list of top eCommerce marketing pitfalls you should avoid.

Preventing these mistakes will help you rise above your competitors.

eCommerce Marketing | 6 min read

How Will Digital Marketing Change in 2019?

Change is the only constant thing in life. One’s ability to adapt to those changes will determine your success in life” – Benjamin Franklin.

2019 is almost halfway over, and we’ve already seen many latest technologies, techniques and processes that are changing trends in digital marketing. In this guide, you will learn how to adopt these latest changes and grow your business. So, let’s dive in and see trending in 2019 for digital marketing:

eCommerce Marketing | 6 min read

5 Website Analytics Tools You Need to Power Your Inbound Marketing

One of the wisest lessons I’ve ever learned about inbound marketing was from Winnie the Pooh.

“You never can tell with bees,” Pooh said repeatedly as he unsuccessfully tried to acquire a nibble of delicious honey. In many cases, our marketing efforts are just as silly as Pooh’s, so long as we fail to measure the effectiveness of those efforts.

To paraphrase the bear: “You never can tell with digital shoppers,” especially in the world of ecommerce. Unless, of course, you’re prepared to[...]

eCommerce Marketing | 9 min read

How to Get Best Seller Rank in Amazon's Best Selling Categories of 2019

For any business to grow, the most crucial part is to know the highest demanded item and product in the market. On Amazon, sellers often get stuck with this question. Well, here is the answer to what you’ve been looking for – a list of the top selling product categories on Amazon in 2019 and some best practices to reach this goal.

eCommerce Marketing | 36 min read

eCommerce Marketing Strategy – The Ultimate Guide to Growing Your Business

The growth of eCommerce has made the internet into the world's largest marketplace. Billions of people across the globe go online, sometimes multiple times per day, to keep up with current events, post on social media, play games, and of course to shop! It's now easier than ever before for brands to extend their reach far beyond their local community and even nationwide and overseas. Since the internet brings everyone together, all your potential customers all over the world may as well be[...]

eCommerce Marketing | 7 min read

A Complete Guide to Using Reviews on Your Online Store

It’s easier to create an eCommerce store now than ever before.  Online reviews are crucial in order to stand out in an increasingly competitive marketplace.

Using reviews in your online store is simple and provides value to both you and your customers. These reviews allow for your customers to have a platform to voice their opinion, but it can also give an opportunity to provide customer service and improve your marketing efforts.

The value of online reviews for your eCommerce store

There[...]

eCommerce Marketing | 5 min read

Instant Message Marketing Tips to Skyrocket Your Sales

“Instant message marketing” is a term you don’t often come across in digital marketing guides.

However, that doesn’t mean it’s in any way inferior compared to other marketing methods.

In fact, if you Google the phrase “instant messaging marketing” right now, you’d still get about 22.4 million results. This means marketers are still catching on to this fairly new frontier.

Compared to popular areas of online marketing like email marketing automation, instant messaging marketing is[...]

eCommerce Marketing | 9 min read

Earth Day Marketing Tips from Environmentally-Friendly Businesses

We're sure you're aware of 3dcart's passion for eCommerce, but you might not know how much we also love our Earth. Our office is located in South Florida right by the edge of the Everglades, and water birds are a common sight just outside our back door.

With surroundings like these, it's no wonder we have such an appreciation for our natural world — and whenever we get a chance to bring eCommerce and the environment together, we can't resist!

That's why we've reached out to [...]

eCommerce Marketing | 6 min read

Why Content Marketing and eCommerce Are a Perfect Match

I get it. You’re thinking twice about using content marketing to grow your ecommerce store because it often takes time before you start seeing sales and traffic come in.

eCommerce Marketing | 9 min read

Ecommerce Marketing Tips from Online Health Businesses

Everyone wants to be healthier. For some, it's about building the strength and stamina needed to excel in a favorite sport. For others, it's the desire to kick bad habits and create positive change that will boost self-esteem and overall well-being. Others search for a way to manage symptoms of a chronic condition, or otherwise improve their quality of life. There are thousands of possible motivators for a healthy lifestyle, and your own health and fitness goals can relate to any or all of[...]

eCommerce Marketing | 4 min read

Google Merchant Center can be used to?

Ecommerce is booming, so much so that it was responsible for $2.3 trillion in sales during 2017. These days, if your business doesn’t have an online storefront, it’s suffering.  More people than ever before are shopping online. From literal glitter bombs to Mac & Cheese air fresheners, there’s something for everyone and someone for everything. At the forefront of this growth is the world’s favorite search engine, Google.

Google is the first place people go to find answers to their questions,[...]

eCommerce Marketing | 8 min read

eCommerce Marketing Automation: The 3 Do's and 3 Don'ts

Automation is the process of letting technology carry out a task with minimum intervention from you. While your tasks are automated, you're free to work on your core tasks. Let's get one thing straight before we go further: eCommerce automation is amazing. It makes your life so much easier, speeds up your tasks, and the upshot is that you get more done in a day. In fact, you even get more done while you sleep.

On the flip side, automation can be a dangerous game that actually harms your[...]

eCommerce Marketing | 6 min read

Do You Need to Blog for eCommerce Websites?

The general answer for anyone who wants to run a successful online business is “yes.” Although it’s not a requirement for having a successful eCommerce website, a blog can do wonders to improve traffic and, therefore, sales and profits.

Before I even go any further, here are some interesting statistics to consider:

  • More than 50% of blog readers are online shoppers.
  • 61% of U.S. online shoppers gain more confidence about making a purchase based on recommendations they read in blogs.
  • 60% of[...]

eCommerce Marketing | 6 min read

Push and Pull: The Foundation of Selling with Your Online Shop

Attract customers, attract customers, attract customers. That’s your main obsession, isn’t it? Of course it is – as an ecommerce owner, it’s impossible to forget that you need customers to increase your sales.

The question here is how? What’s the best strategy to sell online with an online shop? That’s precisely what we’re going to talk about in today’s post. Today we’ll share with you the two main concepts on which every sales strategy is based. And because of how well they combine and work[...]

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