Guest post by David Hamlen of ChoiceChecks
Want to increase visitors to your online store and make more sales without spending a penny extra on advertising?
Encouraging customer reviews is the way to do it.
By now, you may have heard quite a bit of buzz about social media marketing, but reaching out to potential customers through social media is much more than that. The truth is that social media is attracting more Internet users than ever before. As of March 2011, Twitter had 75 million users, LinkedIn had 50 million worldwide members, and Facebook had more than 350 global users that actively visited the website.
SEO | 4 min read
Ecommerce merchants are constantly looking for new and creative ways to promote their online stores, and by now most have realized the value of running a blog to attract visitors to their site in the hopes of converting them into paying customers. There are a number of different blog techniques that merchants utilize to gain traffic and improve organic rankings, such as writing product reviews, top ten lists, contest promotions, or customer question and answer segments.
SEO | 5 min read
If you take even a passing interest in SEO or marketing your business online, chances are you will have seen and heard about the recent Google Panda update.
There’s been a lot of speculation about how Google’s algorithm has changed and the impact it mig
ht be having. There have also been quite a few knee-jerk style solutions banded about but there’s been very little in the way of solid, practical advice that can help a small business owner to understand the shift, learn from it and move[...]
No matter what type of business you own, content must play a pivotal role in your Internet marketing strategy. Providing relevant and valuable contents is nonnegotiable for any niche market.
Every eCommerce merchant battles the arch nemesis of online sales - cart abandonment.
When nature sweeps away the snow, we break out the squeegee and broom to get our own matters in order too. But spring cleaning can mean much more than shiny floors and smudge-free window.
Guest post by :Bethany Ramos
By Lara Galloway, The Mom Biz Coach
I am your ideal customer. I want exactly what you are selling. I only have to find you. If only Google made it that simple right?
Because a lot of personal data passes through our software, it’s important to get a check-up to make sure we’re closely following guidelines for PCI compliance and general secure data transmission. We’re proud to say that after a vigorous testing period by Plynt, a third-party security testing verification and certification company, we’ve passed with flying colors for a second year in a row, which means your customers’ personal data is safe and secure.
By: Bethany Ramos
By: Bethany Ramos
By now, you may have already set up a few social media profiles to increase your presence as an e-commerce business, right?
Well, what so many e-commerce business owners come to realize as they start to market in social media is that it is often harder than it seems to create long-lasting relationships, reach out to new customers, and improve your visibility. If you’re having a difficult time reaching out to customers and friends on a social media website like Facebook,[...]
By Nate Gilmore of Shipwire e-commerce product fulfillment service Many entrepreneurs get started by selling a product online on a web store like 3dcart. For these entrepreneurs, one of the biggest challenges to growth is finding a shipping solution that will scale with their business, offer business flexibility, be cost effective and not become a distraction from the marketing and sales efforts.
A good rule of thumb is that warehousing and shipping can run about 10% of costs for an[...]
To any consumer, the very first introduction of a brand is its logo. A logo to a brand is as important as a signature to a person, without which the identity of both is incomplete. To understand just about how strongly a logo influences the mind; think of any big brand name like Nike. Your mind immediately projects a little swoosh.That is the power of a logo. You didn’t think about shoes or sportswear because to a consumer the logo is the brand.