Jimmy Rodriguez

Jimmy Rodriguez
COO & Co-founder @ 3dcart. focused on helping internet retailers succeed online by developing strategies, actionable plans and customer experiences that grow and improve performance.

Recent Posts

Web Design

How to Make Your Website ADA Compliant

When you start an eCommerce business, no matter how obscure your niche may be, you are trying to attract as many potential customers as possible. If you already have your own online store, you may believe that you are already doing everything you can to accomplish this. You may be sending targeted email blasts, or promoting yourself on websites aimed at the same demographic.  If this is working for you, then excellent! Keep at it!

However, you just might be neglecting a significant portion[...]

Conversion Optimization, SEO

How Increasing Website Page Speed Impacts SEO and Conversions

After all the work you and your team have put into creating your website, you may believe that your online store is ready for business.

The site design is both aesthetically pleasing and easy to understand, and the page layouts leave little to no room for confusion. The content copy on the product pages is informative and engaging, and their SEO value is excellent. Navigating the website is simple, as is the process of placing an order.

However, you may still find yourself wondering: if all[...]

Web Design

Improve Visitor Experience with Sticky Website Navigation

Optimizing your eCommerce website is not just something to be done while creating the website. If you run an online store, you will inevitably have to make some changes to it. This is not limited to the time shortly after you open your site: you will be adding, adjusting, or eliminating features and elements for as long as you want the site to keep going.

At least, you should be doing this. The alternative is never making any changes to your site, but that puts you at risk of stagnation. A[...]

Google Shopping

Breaking Down Product Listing Ads in Google Shopping (Plus Best Practices)

Google Shopping isn’t a new option for ecommerce sellers, but it is a growing one. As of mid 2018, Product Listing Ads (or PLAs) are showing up in more and more searches because the results they drive for advertisers are undeniable.

Studies have found that Google Shopping ads can yield 26% better conversion rates at a 23% lower cost-per-click (or CPC) over traditional text-based ads. That’s a big difference — regardless of whether your online store serves 50 customers or 50 million.

So how[...]

Privacy & Regulations

How to Add a GDPR Cookie Consent Notice to Your Website

If your ecommerce site uses Google Analytics or keeps track of the items in a shopping cart, your business is using HTTP cookies, and you may need to offer site visitors an option to opt out.

Cookies are small text files that can be used for session information (logins, shopping carts, and similar), personalization, or monitoring. When someone visits your business online, your website tells the visitor's web browser to store the cookie information and send that information back with each new[...]

Starting a Business, Start an online store

5 Sales-Boosting Ecommerce Features for T-shirt Entrepreneurs

Not all ecommerce platforms are the same, so the solution you choose for your online t-shirt business can and will have an impact on your company's ultimate success.

Part of your challenge is recognizing which ecommerce platform features could have the greatest impact on sales conversions and profit.

With this in mind, here are five sales-boosting ecommerce features you will want for your online t-shirt shop.

Google Shopping

Getting Started with Google Shopping

When you’re ready to launch your first Google Shopping campaign, you’ll need 3 accounts: Google AdWords, Google Analytics, and Google Merchant Center. Here’s a quick breakdown of what each of your Google accounts is for:

  • Google AdWords is where you’ll create and edit paid campaigns. That includes both traditional text-based paid search ads and Google Shopping ads.
  • Google Analytics is where your performance gets measured and reported on. You may already use Google Analytics to monitor your[...]

eCommerce Features, Fraud Prevention

3dcart Version 8.3 Makes eCommerce Easier than Ever

At 3dcart, we're proud to introduce version 8.3, our latest platform update which brings numerous upgrades and enhancements to make the best eCommerce software even better.

This is the final major release of 2018, and this time around we've focused on quality-of-life improvements that expand on several features and offer more options to online store owners.

We've also improved our selection of payment gateways with new and upgraded integrations. Overall, 3dcart v8.3 improves the[...]

Starting a Business

5 Best Print-On-Demand T-shirt Dropshipping Services

Print-on-demand, t-shirt dropshipping services can be the engine that drives your online t-shirt company toward success. 

The t-shirt business represents a great opportunity for many entrepreneurs.

The market is huge. Worldwide, shoppers will purchase more than $1 trillion worth of t-shirts this year.

The t-shirt industry is also growing. By 2025, global, annual t-shirt sales may exceed $3 trillion, and according to some reports, t-shirt retailers can expect a compound annual growth rate[...]

facebook

Your 5 Minute Guide to Retargeting with Facebook’s Dynamic Product Ads

Anyone who’s been working in ecommerce for a while knows that selling is a process. It isn’t very often that consumers find your business for the first time, search your online store, and immediately buy something. Ecommerce is more of a journey from learning about your business and offerings, growing trust in your brand, promoting your products, and ultimately making a sale.

Throughout this journey, it’s your job to tailor your promotions to each individual customer—a much more effective[...]

Starting a Business, Create a Website

How to Write a Great About Us Page

Humans are naturally inclined to do business with other humans, not companies. Online businesses needed a way to connect with their customers and build relationships. Thankfully, there’s a valuable resource already at their fingertips: the About Us page. Unfortunately, in the online world, the About Us page is generally treated as little more as an afterthought. Sometimes, that’s ok. At other times it can leave potential customers confused and scrambling for more information.

Your About Us[...]

Google Shopping

What is Google Shopping and Why Does it Matter for Ecommerce Sellers?

In its latest iteration, Google’s ecommerce-targeted advertising holds massive potential for ecommerce stores large and small. Google Shopping isn’t really new — if you’ve used Google to research a purchase in the last several years, you’ve probably seen these ads.

But it continues to grow exponentially each year. Between 2015 and 2016 alone, mobile searches that triggered Shopping ads grew by 117%. That’s why ecommerce brands are jumping at the chance to bid for ads that empower users with[...]

Starting a Business, Start an online store

How to Start an Online T-shirt Business Today

The t-shirt industry is booming. According to some reports, t-shirt retailers can expect a compound annual growth rate (CAGR) of about 11.5 percent through 2025. What's more, thanks to printing technologies, drop shipping, and easy-to-use ecommerce platforms,  it has never been simpler or faster to start an online t-shirt business.

So let's put t-shirt retailing in perspective. First, there is a lot of demand. The humble t-shirt is a staple of casual wear the world over. It's as likely to be[...]

Sell on Facebook

The 3 Best Facebook Ads for Ecommerce Sellers (Plus Examples)

In the ecommerce world, marketers are constantly on the hunt for new ways to promote their stores while lowering time and effort investments and boosting ROI. In recent years, advertising on Facebook has become one of the most popular ways to do just that—and for good reason.

Facebook ads are overwhelmingly effective. So much so that 44% of consumers say Facebook influences their shopping choices. And 26% of Facebook users who click on Facebook ad, go on to ultimately make a purchase.

[...]

Starting a Business

How to Create Your Company Logo (And the Best Free Logo Makers to Work With)

Creating a logo – and staying within budget – can be tricky for new business owners who don’t have the capital to spend on a design team. Luckily, creating a memorable logo doesn’t have to involve a professional designer.

In this article we'll give you 5 simple steps any busy entrepreneur can follow to create the perfect logo for a brand or business, the top 25 free logo creator tools, and design inspiration galleries to help you get start your online business.

Starting a Business, Start an online store

4 Ways You Can Sell T-shirts Online

There are lots of great reasons to start selling t-shirts online. Maybe you have a killer design you know folks will love. Or, perhaps, you're a custom t-shirt connoisseur looking for a side hustle. Regardless, you could be tapping into a market worth more than $1 billion in annual worldwide sales.

If you managed to earn even a tiny sliver of online t-shirt retail sales, you could do really well for yourself. But where and how do you sell t-shirts online? Here are four ways to do it.

 

Social Media

Cut Down Friction and Grow Sales in 3 Steps by Adding a Facebook Shop

In 2017, Facebook overhauled the way their ecommerce shopping functionality works. The network made it easier than ever for ecommerce brands to sell products directly through Facebook with the new Shop tab and brands have been reaping the benefits ever since.

Isn’t it time you leveraged this new sales channel to grow your business?

 

How can a Facebook Shop boost sales?

Particularly if you already have an online store running, you might wonder how selling on Facebook can substantially move[...]

eCommerce Features

3dcart Version 8.2 Brings Powerful Upgrades to eCommerce

3dcart is pleased to announce version 8.2, the latest upgrade to our industry-leading eCommerce platform. This upgrade includes a variety of improvements and new features that make it even easier for online sellers to build a powerful online store and manage their business. We've improved several integrations, added new functionality into the software, and redesigned the admin panel for smoother online store management.

This new upgrade to the 3dcart software will provide online sellers with[...]

Cultivate the Right Mindset for B2B Ecommerce Marketing

Marketing. When we talk about marketing, we usually specify whether it’s business to consumer (B2C) or business to business (B2B). The tactics and way we approach a marketing strategy hinge on this distinction.

Are your customers people or businesses?

It’s a trick question. Your customers are always people, even if they’re buying something for a business – and that’s where a lot of us get lost in the B2B world. We get caught up on that second ‘B.’ Here’s the reality: B2B marketing is still[...]

Making the Most of Customers Who Aren't Ready to Buy

No one in the ecommerce world likes cart abandonment. It’s a statistic we like to see drop and drop and drop.

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