eCommerce Marketing

eCommerce Marketing | 0 min read , infographic | 0 min read , page rank | 0 min read

How To Dominate The First Page Of Your Brand's Google Search

Have you ever Googled your name or your business' name? If you saw any random results unrelated to you and your business, you might be thinking that there is no way to knock those pages off the front page.

eCommerce News | 3 min read , eCommerce Marketing | 3 min read

Google Trusted Stores, MailChimp, FedEx SmartPost and More Goodies in 3dcart 4.7 Launch

It’s already Q3 of 2012. Where has the time gone? Here at 3dcart, it’s gone into constant product development. We’ve spent time forming new relationships, honing old ones and developing new built-in features to help you run a more efficient store.

eCommerce News | 0 min read , eCommerce Marketing | 0 min read

What's in a name: Hearthside Collection

‘What’s in a name?’ is a new series we’re starting to learn the process behind naming some of our favorite companies. Today’s post comes from Hearthside Collection, providing Primitive Country Samplers, Pillows and Home Decor!

3dcart News | 1 min read , eCommerce Marketing | 1 min read

The Content Marketing Explosion

 

3dcart News | 0 min read , eCommerce News | 0 min read , eCommerce Marketing | 0 min read , facebook connect | 0 min read , Webinars | 0 min read

Join us for 3dcart's "Leveraging Facebook Connect In Ecommerce" Webinar

eCommerce Marketing | 3 min read , Starting a Business | 3 min read

6 Ideas for Building a Successful Apparel Online Store

There is new great news for online retailers! Research firm eMarketer estimates that apparel and accessories will grow by 20 percent, to $40.9 billion this year, up from $34.2 billion in the last year.

So if you're an eTailer, you're in the right industry at the right time. But of course, the growing market opportunity doesn't necessarily mean your online apparel store will automatically see more sales. But with a little hard ( and smart) work  and the right eCommerce provider, your[...]

eCommerce Marketing | 1 min read , SEO | 1 min read

5 Reasons To Host Your Blog

In yesterday's SEO webinar, I received several questions on whether it is better host your blog on your store's domain or on a hosted platform like Wordpress, Blogger or Tumblr. So which is better?  While there are some pros to using Tumblr like gaining in-site traffic through tags & networking, on the whole hosting your blog on the same URL as our store is better for your business' branding & SEO.   But why?

eCommerce Marketing | 2 min read , ecommerce video | 2 min read , product videos | 2 min read

8 Tips For Making An Effective Product Video

Making product videos is a great way to effectively convey information, show products in use and create trust with the customer. And with YouTube now being the second most popular search engine in the world, your product videos can even bring you new customers in addition to adding value to your existing ones. If your timid abut jumping into the video production world, here are a few tips to get you started:

eCommerce Marketing | 3 min read

How To Educate (And Win) Customers Through Product Details

One of the most common and most-sale-crushing mistakes online merchants make is not giving enough product information. Product information is the lifeblood of sales - it can help sway a purchase and deter returns.

3dcart News | 1 min read , eCommerce News | 1 min read , eCommerce Marketing | 1 min read , facebook connect | 1 min read

3dcart Offers Facebook Connect To Merchants

Earlier this month, we talked about Facebook Connect and how it is revolutionizing the way online business leverage the power of social media. Now, 3dcart  merchants can tap into that power with 3dcart's new built-in Facebook Connect integration.

eCommerce Marketing | 4 min read , Email Marketing | 4 min read

Calls To Action: How To Create Successful Email Campaigns

 

Email marketing is an essential element in eCommerce marketing and but  has never been called easy. And one of the most important parts of a successful email campaign is the 'call to action' - the message that drives readers to the response you want them to complete. Writing an effective 'call to action' is part skill, part science. That's when we saw this extremely informative  infographic from the guys at Litmus.com, we knew wanted to share.

There was so much much useful information, we[...]

eCommerce Marketing | 0 min read

Why Content For SEO?

eCommerce Marketing | 0 min read

Social Media Webinar Recording

Thanks to all who attended the webinar this Monday. Below is the recording for those that didn't get a chance to attend:

eCommerce Marketing | 1 min read , linkedin | 1 min read , Social Media | 1 min read

LinkedIn: What You Need To Know

Even though it is one of the fastest growing social networks, LinkedIn's business focus makes it distinctly different from other mega-networks like Facebook & Twitter. Being soley focused on professional networking opens up the platform to offer more straight-forward marketing opportunities than other social networks. Before we dive into the world of LinkedIn marketing, here are a few things you need to know:

Big & Influential 

With over 135 million users, LinkedIn's user base is massive and[...]

eCommerce Marketing | 3 min read

Pinterest Marketing: How To Do It Right

Yesterday we gave you Pinterest 101, but now its time to amp up your Pinning knowledge to learn how to market your store on the fast growing social network.

First, we we'll answer the most pressing question, WHY?

WHY PINTEREST

Engaged Users

Pinterest users are extremly engaged and if you have a personal account you probably know why, ITS ADDICTIVE. Pinterest is a marketers dream - it has the openess of Twitter but the intimate nature of Facebook. Users feel connected with their close-knit[...]

eCommerce Marketing | 1 min read

5 Ways To Make You A Customer Service RockStar

I don't know a merchant that LOVES returns, but I do know ones that make return-ee into loyal customers.

Returns unfortunately are apart of the online process, but a return-ees are still customers and the process should be seen as a marketing opportunity.

An easy amicable kind return process can turn a one-time returnee into a loyal fan who knows they will be taken care of at every turn, why wouldn't they buy from you again?

eCommerce Marketing | 1 min read

How To Make Your Email Marketing Share-Worthy

Email marketing is becoming more and more social. If you need proof just check out GetResonses's infographic below!

Users sharing a store's email is a merchant dream, but its not just going to happen out of the blue, users need a reason to share. Its important to make it easy and enticing for users to share  information with friends, both on social networks and through email.

So what can you do to help your email marketing spread across the social universe?

1. Include social links to[...]

eCommerce Marketing | 2 min read , Web Design | 2 min read

How Messaging and Design Affect Conversion Rates

Zippycart's infographic shows  how design and messaging affect consumer shopping behavior aka online conversions! The infographic shares some really interesting facts and figures and the data reveals some really useful tips for merchants:

SISS- Say It Simple Stupid.

    • Make copy simple and to the point. People want to know the who/what/when/where quickly and easily. Simple copy is effective copy.

eCommerce Marketing | 0 min read

Adding The 3dcart Shopping Widget To Your Blog

SEMSEOWizard.com  is one of our favorite bloggers for ecommerce SEO and social optimization tips. The Wizard is a big fan of 3dcart and has some awesome tutorials worth checking out. One of which is this awesome tutorial on how to add the 3dcart shopping widget to your blog like this:

eCommerce Marketing | 0 min read

The Big UnStoppable Ecommerce Wave

The guys over at Yottaa created this awesome infographic to celebrate ecommerce as a "rapidly growing channel." We think the celebration is worth sharing! Here's to an even bigger eCommerce wave in 2012!

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