eCommerce Marketing

eCommerce Marketing | 4 min read

4 Ecommerce Tips to Increase Cyber Monday’s Online Sales

Preparing for Cyber Monday’s Online Sales - 4 Ecommerce Tips for Merchants

Since its introduction in 2005, Cyber Monday has become the biggest day for online sales. Immediately following Black Friday, consumers are in “shopping mode” and want to continue purchasing any goods that couldn’t be acquired during Black Friday sales.  Online shopping during Cyber Monday helps fill this need to complete their yearly holiday purchasing.

So, with millions being spent online during Cyber Monday, online[...]

eCommerce Marketing | 7 min read

How to Price Your Products

One of the most crucial elements to consider when building your online store is how you’ll price your products. This is one of the elements that will make or break your online venture, since mistakes in your pricing strategy can be costly. You don’t want to price your items so high that you scare away customers, but you don’t want to go so low that your profit margin is suffering.

The price of your products will play an important role in how well it sells. You'll need to consider who your[...]

eCommerce Marketing | 6 min read

Online Content Writing: Forbidden Words to Avoid

Every day, over 4 million blog posts are published.

With the Internet exploding with content in this new digital age, people are inundated with options. To stand out, your online content writing has to be engaging and sharp.

If the post rambles or has offensive material, you can say goodbye to that reader forever. In a poll conducted by a market research firm in New York, over 35% of people admitted they would not buy products from a company that has offensive content.

In this article, we’ll[...]

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