Social media plays an important role in the daily life of billions of people worldwide. Facebook, Twitter, Instagram, LinkedIn, Google+, and countless other platforms have thoroughly integrated themselves into the personal and professional spheres of adults and children, with their presence at the dinner table, workplace, and school not only common, but universally sanctioned.
How you’ll fare against your competitors in the months ahead is a stressful question that businesses of every size are faced with come the ringing of a new year. In the fiercely competitive world of eCommerce, there’s always room for growth, reform and improvement – and of course, a desire for increased revenue. Like most things in life, though, that’s easier said than done.