eCommerce Blog

eCommerce Marketing | 9 min read

Earth Day Marketing Tips from Environmentally-Friendly Businesses

We're sure you're aware of 3dcart's passion for eCommerce, but you might not know how much we also love our Earth. Our office is located in South Florida right by the edge of the Everglades, and water birds are a common sight just outside our back door.

With surroundings like these, it's no wonder we have such an appreciation for our natural world — and whenever we get a chance to bring eCommerce and the environment together, we can't resist!

That's why we've reached out to [...]

Social Media | 7 min read

How to Use Social Data to Launch a Successful Marketing Campaign

Recently, the number of social media users from across the globe has reached 2.77 billion. The number is expected to exceed 3.02 billion by 2021, according to Statista:

Image credit: Statista

Taking into account both how fast these numbers are expected to grow and how enormous social media user bases have already become, it would be foolish not to start using these platforms for marketing as soon as possible.

However, no matter how beneficial social media can be for a business, it’s not all[...]

eCommerce News | 5 min read

Common Pitfalls of eCommerce Platform Migration (And How to Avoid Them)

I recently finished moving into a new apartment. It was the culmination of a two-month process which was stressful, complicated, and time-consuming. In the end, it was worth it. I’m in a nicer apartment now, in a better neighborhood. Nobody moves because it’s fun or easy. They move because they know they need to.

eCommerce platforms work exactly the same way. If you’re considering moving your store from one platform to another, you have a bumpy transition ahead of you, but the benefits[...]

Conversion Optimization | 7 min read

7 E-Commerce Metrics that Demand Your Attention

E-commerce is serious business.

The knowledge you acquired from books, formal education, or online courses — none of those is guaranteed to work for you unless you have the data to prove otherwise.

Remember, e-commerce is an extremely competitive landscape that leaves no room for half-baked ideas and guesstimates.

Whatever strategy you’ve planned, you need to have a reliable means of tracking, analyzing, and converting data into actionable steps.

In this post, we’ll talk about seven of the[...]

eCommerce Marketing | 6 min read

Why Content Marketing and eCommerce Are a Perfect Match

I get it. You’re thinking twice about using content marketing to grow your ecommerce store because it often takes time before you start seeing sales and traffic come in.

Web Design | 6 min read

4 Fundamentals of eCommerce Design

It’s likely that you have visited an eCommerce store in the past few months.

If we were to ask you to describe how it looked, could you? Probably not...

But if we asked you how it made you feel, it’s likely you could tell us if you trusted the site, if it looked visually appealing, whether or not it worked well on your mobile device, or if it was easy to navigate.

The way that an eCommerce store makes us feel is important. It’s usually the way that we feel about the store that impacts[...]

SEO | 6 min read

How Trade Show Marketing Can Help Improve Your SEO Results

At one time, search engine optimization (SEO) was all about playing to an algorithm. With tiny scraps of information from Google, marketers crafted broad-spanning but formulaic SEO strategies, hoping their sites would rank higher.

The world’s biggest search engine has evolved greatly since the days of simply appeasing an algorithm. While that’s still important, the Google of today is mostly concerned with encouraging a better user experience. That means the engine now favors websites that[...]

eCommerce Marketing | 9 min read

How to Succeed in eCommerce: Marketing Tips from Health-Minded Online Businesses

Everyone wants to be healthier. For some, it's about building the strength and stamina needed to excel in a favorite sport. For others, it's the desire to kick bad habits and create positive change that will boost self-esteem and overall well-being. Others search for a way to manage symptoms of a chronic condition, or otherwise improve their quality of life. There are thousands of possible motivators for a healthy lifestyle, and your own health and fitness goals can relate to any or all of[...]

Web Design | 7 min read

How the Fusion of CRO and Web Design Will Take Your Site to the Next Level

A great website is the perfect calling card for most businesses. Sometimes you have a site that serves purely as a digital business card. Sometimes it’s to generate leads. Of course, for eCommerce businesses, sometimes the site is your actual storefront.

At any rate, you usually start with a great design. A logo here, a carousel banner there, and then some concerted effort in writing the content. Once your site is ready, you might even decide to invest time and effort in drumming up traffic[...]

SEO | 6 min read

Why Social Media and SEO Are Becoming More and More Linked

Most online business owners think that social media and SEO are two separate entities and have their own distinct goals.

That’s not true: social media and SEO are linked to each other for providing relevant and useful content to the audience. Both social media and SEO complement each other and help enhance the overall online marketing efforts.

There are more than 2.77 billion social media users in the world. The uninitiated may think that social media is only useful for getting in touch[...]

Starting a Business | 4 min read

7 Hidden Costs of Starting a New Business

Starting a business is an exciting, time-consuming process, and one that should be done with thought and care. As you probably know, you can’t exactly create a business from nothing. You need resources to flesh out your business model, invest in employees and equipment and legitimize your company so that it’s operating legally.

A study from the Ewing Marion Kauffman Foundation estimates the average cost of starting a new business at $30,000, but the U.S. Small Business Administration (SBA)[...]

Web Design | 35 min read

eCommerce Website Guide — The Anatomy of a Perfect Online Store

A website used to be a fun novelty for a business, but those days are long over. Today, a website is as essential as a business card. With the continual growth of eCommerce, businesses worldwide have discovered new ways to connect with customers far beyond the possibilities of traditional brick-and-mortar commerce. In turn, customers have grown to love the convenience of shopping online and using the internet to learn more about their favorite brands. Websites are what put the e in eCommerce.

eCommerce Marketing | 4 min read

Google Merchant Center can be used to?

Ecommerce is booming, so much so that it was responsible for $2.3 trillion in sales during 2017. These days, if your business doesn’t have an online storefront, it’s suffering.  More people than ever before are shopping online. From literal glitter bombs to Mac & Cheese air fresheners, there’s something for everyone and someone for everything. At the forefront of this growth is the world’s favorite search engine, Google.

Google is the first place people go to find answers to their questions,[...]

eCommerce Marketing | 8 min read

eCommerce Marketing Automation: The 3 Do's and 3 Don'ts

Automation is the process of letting technology carry out a task with minimum intervention from you. While your tasks are automated, you're free to work on your core tasks. Let's get one thing straight before we go further: eCommerce automation is amazing. It makes your life so much easier, speeds up your tasks, and the upshot is that you get more done in a day. In fact, you even get more done while you sleep.

On the flip side, automation can be a dangerous game that actually harms your[...]

SEO | 8 min read

How To Use Online Reviews In Your SEO Strategy

Everyone has an opinion, right? But when it comes to running your business, getting customers to express their opinions about it can be a key to online success.

Online reviews are of increasing importance in digital marketers’ search engine optimization (SEO) marketing efforts. Reviews not only signal consumers’ sentiment, but also influence the search engine rankings that can make or break a business.

Fraud Prevention | 6 min read

Do I Need an SSL Certificate for My Website, Blog, or eCommerce Store?

When trying to start their own eCommerce business, you will inevitably consider which features you will need for your website. Given that you are almost certainly on a budget, you will likely separate these tools between which ones you need and which ones you do not need but might like to have. The idea here is that you keep what you know you will need, get anything else you can, and save anything else you might like for later.

However, before making any firm decisions, you must know what[...]

eCommerce Features | 19 min read

Types of eCommerce Business Models, Websites, and Platforms

There's no doubt that eCommerce has grown exponentially and continues to grow every year. Today, we've reached an age in which a business without a website is at a severe disadvantage. But you shouldn't look at an eCommerce website as something you simply "need" to have in order to survive (although you do). Instead, look at it as a vast opportunity for your business to reach a level of growth and success that wouldn't have been possible before the advent of the internet.

A lot goes into [...]

Web Design | 13 min read

Best Website Usability Testing Tools to Improve Your Website

The meaning of the term “website usability” seems fittingly obvious just from its name. It is the measure of the ease with which people can use your website. Less obvious is how one goes about measuring it.

In this article we'll provide more information on website usability, including why it is important and how you can test your own website for it.

What is Usability Testing?

Usability testing entails testing a website for how easily it can be used. This can involve checking a wide range of[...]

Starting a Business | 6 min read

How to get a free domain for your website

When you invite someone to your home for the first time, you have to tell them how to find you. The easiest way to do this would be to simply give them your address.  From there they can navigate directly to your home.

Similarly, a domain is your website's address.  It’s how visitors will find their way to your website. Selecting your domain is an important step, as not only will it affect how easily your customers find you, but it can also help improve SEO for your brand.

Additionally, once[...]

SEO | 9 min read

Things You Should Know Before Crafting an Effective Link Building Strategy

Link building should be a fundamental stage of your SEO strategy. If you’re just getting started at SEO, don’t freak out! Building and conducting a link building strategy can be done smoothly with these practical tips.

The whole process of link building consists of manually getting links from other websites to your own with the ultimate goal of increasing both traffic coming from different parts of the web (referral traffic) and increasing the authority of a website.

To get started, let’s[...]

Leave a reply or comment below

Sign up for Marketing Tips

Related posts

Sign up for Marketing Tips

Free Online Store Trial
 

Popular Articles

     3dcart eCommerce Blog - Blog Directory OnToplist.com