b2b ecommerce

B2B Ecommerce in a B2C World. Are You Meeting Customer Expectations?

Selling business-to-business (B2B) has changed. About a half of B2B buyers — your customers — will make professional purchases over the internet in 2017, according to estimates from Forrester Research.

Starting a Business

6 Key Mistakes to avoid when building a new online store

Building an online store can be exciting and scary all at the same time. It’s exciting because you’re getting your product out there for the world to see, but it can be scary because you may worry over whether your store will attract visitors.[...]

Conversion Optimization

Holiday Shopping Preparation Checklist For Your Website

It's never too early to start preparing your online store for the holiday season. Even months ahead, you can get a few tasks out of the way to give yourself an easier time later on, when you'll likely be much busier.

We're not saying to cover[...]

SEO

Penalized by Google: How you might be hurting your online store’s search rankings

Online stores can’t understate the importance of a comprehensive SEO strategy. That said, there is such a thing as an overzealous one. If your SEO program is over the top, Google and other search engines won’t look kindly on your website.

You[...]

Customer Service

5 Common Reasons Why Customers Return a Purchase

Understanding your customer is one of the most important goals for any business, whether eCommerce or brick-and-mortar. The knowledge of what motivates your customers will help you build a solid strategy for forming good relationships with them.[...]

Shipping & Fulfillment

3 Ways Shipping Can Boost Your Online Store's Conversion Rate

Everyone wants to make more sales. Conversion strategies for eCommerce are endless, but some of the best are easily overlooked. For instance, did you know the way you handle shipping can affect your conversion rate? In some ways it's obvious — a[...]

Enterprise Ecommerce

Is Your Retail Business Ready for an Enterprise Ecommerce Solution?

Ecommerce is challenging at any level but when retail businesses scale into the millions of dollars in annual sales, problems with an ecommerce platform can be catastrophic.

Toys R Us is, perhaps, one of the best examples of an enterprise retail[...]

Digital Payments, Starting a Business

5 Factors to Consider When Choosing a Payment Provider

If you want to accept credit and debit card payments for your business, you’ll need a merchant account. A merchant account is essentially a line of credit that enables the processing of transactions and the deposit of funds into your business’s[...]

eCommerce Features

3 Benefits of Offering Single-Order Multiple Shipping Destinations

If you run an online store, you're familiar with the fact that customers have varying needs. To provide the best shopping experience possible, it's important to anticipate these needs and have systems in place to support them. If your customers[...]

b2b ecommerce

7 Mistakes that Kill B2B Ecommerce

Business-to-business (B2B) ecommerce may be a huge opportunity, unless, of course, your company is making one of these seven mistakes and killing your chances for success.

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