eCommerce Blog

Holiday Shopping | 6 min read

Make Sure Your Holiday Sales Don’t Create A Sales Tax Headache

According to eMarketer forecasts, U.S. retail sales over the holidays will top $1 trillion for the first time this year — with ecommerce sales projected to climb to more than $135 billion.

And thanks in part to the compressed shopping season between Thanksgiving and Christmas, the annual crush in 2019 could be more pronounced than ever before: In addition to predicting an even higher amount for online sales ($143 billion), Adobe Analytics projected that online retailers would see $29 billion[...]

eCommerce Features | 15 min read

What Is Product Information Management (PIM) for eCommerce?

Businesses deal with a lot of data. This statement might bring to mind sales charts, website traffic reports, and other types of information, and these are only a few of the data types that business management involves. Those kinds of data are collected by a business to help it create its strategies and identify areas for improvement, but we're going to discuss a different type of data that a business creates and maintains itself. Specifically, product data and its management.

Product data[...]

Shipping & Fulfillment | 10 min read

Provide a Great Post-Checkout Experience with LateShipment.com

Today’s customers are an unforgiving bunch with a low tolerance threshold for mistakes by retailers. They do not hesitate to take their grievances online in an attempt to name and shame retailers into acting on them quickly.

The social media pages of most brands with eCommerce stores are littered with negative reviews from customers who have faced delivery delays or damaged parcels.

Web Design | 8 min read

How to Make 2020’s Hottest Graphic Design Trends Work for Your Brand

You’ll often hear people talk about the newest graphic design trends as if they are some sort of law that you have to abide by – that’s absolutely not the case. Instead, you should take inspiration from everywhere and create a style that is workable for your brand.

Your design style should feel like a constant evolution of your brand, with your graphics shifting and stretching what your brand style is without ever being a complete overhaul. Different types and styles of graphics have[...]

eCommerce News | 12 min read

What Is the CCPA and What Does It Require Business Owners to Do?

By now you’ve probably already heard about the CCPA, California’s upcoming privacy law which is being compared to the likes of the GDPR. Data law in general can be complex and bogged down in legal jargon, making it difficult to get an actual idea of the requirements and what’s practically required. In this post, we’ll dissect the main requirements and outline how you can meet them in a straightforward and actionable way.

SEO | 6 min read

How to Use XML Sitemaps to Boost SEO

With the advent of Google, SEO practices are evolving at a much faster pace than ever. However, the flux of a standard optimizations no longer caters to modern internet users. In fact, it makes perfect sense to adapt to new changes that were inconceivable yesterday.

Over the years, XML sitemaps have become important for building a long-term foundation on every website. Your quest to thrive in the realm of web inherently depends on flawless XML sitemaps. It’s no wonder that the recent[...]

eCommerce News | 7 min read

Ecommerce Trends for 2020: What to Expect and How to Prepare

Ever-growing and ever-changing — these are two characteristics that best describe the current state of eCommerce. Online shopping attracts more and more users, seamlessly merging with their daily routines. That is why it’s extremely important to deliver relevant customer experiences and make their digital journey as flawless as possible.

Starting a Business | 6 min read

5 Tips to Grow Your Cannabis Ecommerce Store

It seems that every day, more states and countries are legalizing marijuana for medicinal or recreational use. As cannabis commerce becomes less restricted, opportunities are growing and business is booming. The expansion of eCommerce platforms coinciding with the advent of cannabis legalization means that you have the ideal outlet for selling CBD oil and related merchandise beyond your local dispensary. If you want to start your own cannabis online store, keep reading for tips on building[...]

SEO | 7 min read

Google’s FAQ Structured Data: What It Is & How to Optimize

Although they were announced at the 2018 Google I/O conference, it wasn’t until the 2019 conference that Google finally launched two of their newest SERP features: FAQ results and How-To results. Of course, with every new change that Google deploys onto their search engine, SEO professionals are forced to adapt their strategy to take advantage or risk falling behind. These SERP features utilize new types of structured data to identify content and add it into search results. So, what are FAQ[...]

eCommerce Features | 8 min read

Should You Offer Guest Checkout in Your Online Store?

Checkout is a make-or-break moment for every customer journey in eCommerce, so it’s important to get it right. Currently, there’s a lot of debate on whether or not offering guest checkout is the right way to improve your sales numbers and customer experiences. Well, what isn’t up for debate is the state of cart abandonment: the current eCommerce cart abandonment rate is assessed to be, on average, 74%.

eCommerce Marketing | 7 min read

How to Increase eCommerce Conversions with Video Marketing

From traditional TV commercials of the 1970s to today’s YouTube, video has turned into a staple of our everyday lives. Not only is it a convenient way for customers to consume content, but video marketing also offers businesses an amazing shareable medium to reach their target audience.

According to Inc, about 90% of people find videos helpful when deciding to make purchases and almost 64% of users are more likely to buy a product after viewing a video.

A new study researched by Cisco[...]

Social Media | 7 min read

Complete Guide to Snapchat Ads – Using Product Ads & Retargeting

When Snapchat hit the scene back in 2011, it shook the social media world by taking an entirely unique approach to social sharing. Today, Snapchat is one of the largest social media apps in the world and has influenced almost every other social media platform to adopt similar practices.

Unfortunately, many advertisers still seem to underestimate how powerful Snapchat is. Let it be known that ignoring the potential of advertising on Snapchat is a mistake – especially since the app is leading[...]

Social Media | 6 min read

10 Game-Changing Benefits of Social Media for Your Online Business

At present, there are roughly 2.82 billion social media users worldwide and the number is expected to cross the 3 billion mark by 2021, says Statista.

With such a vast majority of netizens being connected to social media, it comes as no surprise that brands consider social media sites like Facebook and Instagram among the best marketing platforms.

Until a few years ago, social media was primarily restricted to interacting with people; things have changed quite a lot since then. Though it is[...]

SEO | 5 min read

10 SEO and Marketing Strategies That Drive Online Auto Parts Sales

Is it necessary for a traditional brick-and-mortar auto parts seller to build an online presence? This question runs on the minds of all automotive parts retailers and wholesalers. Well, the winds of change are here: Auto Parts selling has now gone online.

For years, aftermarket automotive spare part sales for cars and bikes were considered a regular brick-and-mortar style of business. If a customer required a replacement accessory or engine part, he/she visited the nearest auto parts seller[...]

eCommerce Features | 8 min read

How to Set Up Product Bundles and Kits in Your 3dcart Online Store

Some products just go well together. This could be because they're used for similar purposes as part of an unofficial set, or because they complement each other in some way. Other products are intended as accessories to another item and cannot even be used alone. For some small products, like samples, it simply makes more sense to purchase them as a group. Regardless of why, some customers are going to want to purchase certain items together anyway, so why don't you make it easier (and more[...]

eCommerce Marketing | 9 min read

How to Use Referral Marketing to Boost Your Sales & Sharing

Referral marketing is huge. No question about it.

The trick is to turn the happiest buyers into convincing cheerleaders of your business. And if a research report by the University of Pennsylvania’s Wharton School is anything to go by, the resultant referrals are not only easier to convert, but they’ll also proceed to spend more than regular customers leads.

In the end, referred customers outshine their non-referred counterparts by 16% when it comes to the average lifetime value. Plus, the[...]

Starting a Business | 6 min read

4 Ways to Generate Passive Income Online

If you’re tired of being an employee and doing work based on someone else’s decisions, then don’t worry – you’re not alone. It seems everyone wants to be their own boss. Or, we at least want to bring in a little more money on the side. However, it isn't always practical to quit your job and dedicate all your time to building a viable business just so you can be in charge of everything that you do. So, what's the solution?

Consider generating a passive income online. Requiring little active[...]

Holiday Shopping | 21 min read

Complete Guide to Holiday Shipping, Including Shipping Deadlines

The holiday season is the most lucrative time of the year for eCommerce, and online retailers everywhere will soon be hit with a massive influx of orders. This is a vast opportunity for any business, but it's easy to become overwhelmed if you're not prepared. Fortunately there are several measures you can take to ensure you're ready for the large number of orders you may be shipping out during the holidays.

One crucial factor to be aware of is the deadline for shipping an order for it to[...]

Starting a Business | 6 min read

9 Worst Business Mistakes New Entrepreneurs Make

The business world is cold, harsh and, if you’re not careful enough, can cause your dreams to be crushed into pieces before you know it. However, it’s not doom and gloom all the time; there are also many successful businesses that have made their way from the ground up.

In this article, we will discuss the nine worst mistakes that new entrepreneurs make most often. Read through and you can save yourself and your business from making the same mistakes.

b2b ecommerce | 6 min read

6 Biggest Differences Between B2B and B2C eCommerce

While eCommerce may be seen as one universal market, there can be some stark differences between the world of B2B & B2C eCommerce. Whether you’re an established business owner or an aspiring one, it’s important to know how both forms of eCommerce differs when it comes to decision making, pricing, marketing, and other business practices.

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