The 3dcart Marketing team is proud to announce its newest member, Melissa Frias. With more than five years of online marketing experience, Melissa brings a new dynamic to 3dcart's team of expert team of search engine optimization, pay per click and social media marketing. Melissa's background in analysis-based marketing strategies will help bolster 3dcart's online marketing service offerings and bring a new dynamic to its expanding list of clients.
Melissa considers herself "very analytical" and finds this to be her greatest strength in SEO, which requires endless research and reporting. Her career in SEO began with an internship in which she spearheaded a grassroots marketing campaign for an online apparel shop. There, Melissa did extensive research on search engine signals and implemented SEO strategies to gauge their effect on the site's rankings. The results: Melissa was hooked on SEO (oh, and the site performed much better in search results, too). Melissa holds a Communications degree from Florida Atlantic University but continues to study SEO best practices as she considers it an "evolving" field.
Since her initial experiments with SEO, Melissa has gone on to work as an in-house SEO for an online boutique shop and as as an SEO strategist for a full-service marketing agency in which she performed high-end SEO services to personal injury lawyers in a very competitive keyword space.
In her spare time, Melissa likes to read and learn about the world of fashion, which comes in especially handy when blogging and doing social media for clients whose markets revolve around apparel and accessories.
Melissa now looks forward to taking on the new challenge of SEO and PPC in ecommerce, and is excited about working for a company whose team environment "nurtures a camaraderie and dialogue which ultimately helps improve clients'sites."