Stockade is a family owned business of more than 40 years with a simple goal: provide creative people with top-quality products.
The company was founded by Ross and Colleen, who dived into the craft industry by making and selling a selection of wooden toys, games and piggy banks in the late 70s at craft fairs and gift shops across Canada.
It wasn't long before the company expanded by selling individual wood parts to DIYers, and in 1988, Stockade relocated from Salmon Arm, British Columbia to a more central location in Guelph, Ontatio.
Sarah, daughter of Ross and Collen, recalls the exciting yet challenging aspects of running a business in the 90s: “After relocating to Ontario the toughest obstacle we found was keeping up with demand. The 90s were a crazy time for do-it-yourselfers. The economy was down and people were finding creative ways to make and save money. People were selling or making wooden toys for their own use and to sell at craft shows.”
Stockade's customer base grew considerably as they began targeting a new craft niche: crafters and decorative painters. But although the business was experiencing great success, and boasted an online presence for more than a decade, they soon realized they needed a more powerful site to deliver the best shopping experience possible.
3dcart was recommended to Stockade by their marketing company, and their recommendation proved rewarding. “They were correct with their recommendation as 3dcart has all the features we can’t do without (ie: the promotion manager and discount quantity pricing) at no additional monthly charges.”
Today, Ross, Colleen, their daughter Sarah, and their awesome staff continue to supply Canadians with the best craft supplies available.
To find out more how Stockade grew from a small gift shop presence into a nationally-recognized brand, visit 3dcart Success Stories.
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