Shopping cart abandonment is one of the biggest challenges for an online retailer to overcome. Almost 70% of all online shopping carts are abandoned — the customer places items in their cart, but never completes the order. There are tons of reasons a customer might abandon their cart, but one particular factor stands out above the others: shipping!
Customers love wish lists. They're a license to window-shop, without the restraints of budget or time. Online shoppers build millions of wish lists every day, across countless eCommerce websites, and nothing beats the satisfaction of coming back to finally buy something added to a wish list long ago.
At first, you may underestimate the power wish lists actually have. But did you know that wish lists are very helpful to merchants, too? If you run an online store, you can use customer wish[...]
The power of persuasion separates the successful from everyone else. Persuading others isn’t luck or magic - it’s a science.
Persuasion is important, and well worth learning, for every human being and not just marketers or sales reps. It is a part of our daily lives. From persuading our families to go out to eat, persuading friends to go out for a movie or persuading interviewers in a job interview, it is pervaded in our lives.
As for any other business, persuasion plays an important role in[...]
Last week, we got in touch with 5 eCommerce marketing experts to get their opinions on what makes an eCommerce platform the best for search engine optimization. This week, we're continuing this series with more great advice from industry professionals. This is important information to keep in mind while evaluating the eCommerce software you're going to rely on to sell online.
Anyone into internet advertising has come across conflicting information about the effectiveness of Facebook ads. The great news for marketers everywhere is that Facebook advertising is alive and well, and has vastly improved in its targeting capabilities. Plus, the highly-anticipated 3dcart Version 8 release has a built-in integration for the powerful Facebook Dynamic Ads.
SEO is such an important factor in online marketing today that good SEO features are an absolutely crucial part of any website. When building an online store, you need to be sure that your eCommerce platform supports all the features that will let you implement SEO best practices. But what makes an eCommerce platform great for SEO? We reached out to 5 SEO professionals for their input.
Customer Service | 3 min read
Put yourself in the following scenario: you're shopping online for a new shirt. You find one you really like, and check the product information. It doesn't say much, but you know your size and the pictures look good, so you go ahead and order. A few days later, your new shirt arrives and you remove it from the packaging to try it on. It's a little larger than you expected, but maybe it will shrink in the wash. Actually, it doesn't seem to be cotton— it's a little itchy. What blend of fabrics[...]
You may have heard of Houzz, a platform and community for homeowners, home remodeling, and design. Founded as a means of bringing homeowners and professionals together, Houzz is also a successful platform for merchants selling home décor, furniture, supplies, and more— everything needed for a home.
Even the experts in eCommerce need to solve problems with Search Engine Optimization, as the field is always evolving and it's important to follow best practices. Last week, we reached out to 5 eCommerce entrepreneurs to share their experiences with SEO and the challenges they've faced, and most importantly, how to address those challenges. This week, we have 5 more experts weighing in.
We at 3dcart are very pleased to announce that in Version 8 we have added Apple Pay to our ever-growing list of integrated payment processors. Now, 3dcart merchants and their customers alike can benefit from the convenience of a safe, secure, one-touch checkout process.
SEO | 4 min read
Search Engine Optimization is one of the most important parts of eCommerce, but also presents significant challenges. In this series of posts, we'll hear from some successful eCommerce merchants about the specific challenges they've faced in the realm of SEO, and how to overcome them.
Apps & Integrations | 1 min read
eCommerce Features | 2 min read
The AMP Project was started by Google with the goal of enhancing the Internet with attractive, mobile-ready pages that load instantaneously. In the name of high performance and blazing-fast loading speeds, 3dcart Version 8 introduces AMP to product pages on 3dcart stores. Plus, Google favors AMP-ready pages, especially when searching on a mobile device, meaning better rankings for your products!
One of the greatest benefits of shopping online is having tons of information at your fingertips. Consumers can access product specifications, compare pricing, and gather enough details to make knowledgeable purchase decisions. By far, the most commonly sought-out information is found through reviews left by other customers. In fact, an overwhelming majority of customers read online reviews (over 90%) and 88% rely on customer reviews to help them decide on a purchase. As you can see from[...]
3dcart is currently partnered with over 200 eCommerce companies, and we're constantly on the lookout for outstanding partners that can bring innovative solutions and services to our customers.
Starting an online business is much easier than it used to be, but web design for your eCommerce store can still be challenging. It's possible to be both a business owner and a developer with design skills, but even then, your valuable time is better spent running and growing your business. That's why eCommerce website templates are available for a variety of platforms so you can build a great website without specialized knowledge. But let's be clear: not all eCommerce templates are of[...]
No matter what industry you're in, an eCommerce website is a great way to expand your business. With an eCommerce website, you'll be able to reach new customers, make more sales, and build a strong online presence. Once you've determined how you're going to manufacture or source your products, all you need is reliable technology and the desire to succeed. Here's how to get started.
Have you ever had a specific eCommerce question and had trouble locating an answer because of the sheer amount of available information? Are you finding FAQs that don't quite cover exactly what you want to know? Or, maybe you've wanted to ask a question and open the floor to receive a wide range of responses. Asking questions and exchanging information is a huge help on every topic, and eCommerce is certainly a topic that requires a lot of knowledge!
Shipping & Fulfillment | 5 min read
Guest post by Jake Rheude.