Cart abandonment plagues online stores of every industry, every day. Whether you’re the owner of a niche crafts shop or a popular, growing brand, you’re losing sales.
According to industry research, today’s average online shopping cart abandonment rate is an astonishing 68.63%. That means you’re losing nearly seventy out of every one hundred sales to abandoned shoppers, and more importantly, that your revenue is potentially only a fraction of what it could be.
Abandoned carts are[...]