Why Collected Emails Are One of Your Website’s Most Important Assets
In the most basic and straightforward way to describe it; affiliate marketing is the name given to having your own band of loyal promoters.
Payments may not be the sexiest topic. However, if you run an online business, the ability to facilitate payments to, from, or even between your customers or vendors is a non-negotiable for building a successful company.
If you run your own small-medium size business, you likely wear many hats. Being able to effectively market your store is integral to winning more sales, but not all of us have a marketing degree (or even like the effort). It’s easy to get caught[...]
From a P&L perspective, shipping costs are typically the 3rd largest line item just behind merchandise and labor cost. On average, e-commerce merchants spend 10% of their revenues on shipping costs. The financial investment of shipping product to[...]
Kickstarter campaigns are becoming the norm for new products sold online. People love contributing to and sharing these campaigns to their friends, family, and social media followers. There is something about helping-the-little-guy that compels[...]
In today’s world of aggressive marketing strategies, buzzing social media and huge promises, businesses tend to forget about the very nature of people. More often than not, they want to build a brand image based on completely wrong premises. Spin[...]
They may not have the high visibility of their big business counterparts, but over 90 percent of American businesses fall into the category of small businesses. The owners of these businesses often do it all — from marketing to shipping, filling[...]